Sunday, May 28, 2006
so I'm a typography nerd
Recently ran across this specimen of typographic beauty. This gorgeous piece of work is humbly displayed above one of the entrances of the no-longer-elegant Sears store. Just walking under this window sign made me think of all those old movies with the perfect little department stores and the neatly dressed salesclerks in A-line skirts, and I suddenly wished I hadn't forgotten my little white gloves. Why did Sears ever change their logo?? The new version is so much more hideous now that I've seen the old one.